What is my niche?
My business is mainly about my art prints and certain paper goods. However there are two types of art prints in my shop: my girl illustrations and whimsical forest animals. For me, they are two different sectors as one more appeal to group who love cute animals while the other more towards dreamy fairytale illustrations. At the moment, I have 45 items in my shop:
If I took one sector out of my shop, it will look something like this:
And was left 10 items in the shop.
If I took out my girl illustrations, it will look something like this:
And was left 35 items in the shop.
Which one is more attractive to you or have the urge to explore more in my shop?
I also looked into my sales and found that only 1/3 of sales are my girl illustrations. But that also effected by my girl illustrations only covered 1/4 of items in the shop.
Studying other successful sellers of similar product and discover that their products may cross over to art prints and paper goods. However their style are pretty cohesive. That is their niche. Again, hmmm... This is only the second month. Perhaps is too early to tell just yet however seeing the holiday season is coming real soon, this find out also effecting on my future business plan too ._. decision decision...
Making business is never easy. There are a lot of doubts and trials. But that is also the fun part about it =p